What Marketers Need to Know About TikTok

First there was Vine, then Musical.ly, and now TikTok. Vine was shut down in early 2017, and Musical.ly merged into TikTok in late summer 2018, leaving TikTok as the current dominant platform for short-form video sharing. In this post, we’ll answer some of your pressing questions about the latest hot social app. What is TikTok? In 2016, a…